Press Release
For Immediate Release
Contact: Geoff Ficke
859-567-1609
Kaston Group Engaged to Create Point of Purchase Retail Display for MakeUpMiser® Cosmetic Accessories
Upcoming Launch to Offer Beauty Product Consumers Breakthrough Tools To Extend Product Usage and Anti-Bacterial Protection
Dallas, TX John Steger, President of The Kaston Group, specialists in retail display and point of purchase engineering, today announced that his Company has been engaged to produce custom designed counter display units for the launch of MakeUpMiser®.
“Nancy and Geoff Ficke from Duquesa Marketing presented the MakeUpMiser® to us recently in Dallas”, said Mr. Steger. “The products have so much utility and there is simply nothing in the marketplace that performs these simple, but essential tasks. We are thrilled to be involved in such a novel project”.
“John Steger is widely recognized as a premiere point of sale specialist”, said Geoff Ficke, President of Duquesa Marketing. “His experience in total store design, department store fixtures and counter display is vast and we are excited to be working with his team again to present MakeUpMiser® to cosmetic consumers”.
“I reviewed a number of potential candidates for our display needs with my marketing consultant Duquesa Marketing”, said Michelle Phillips, President of MakeUpMiser®. “I feel fortunate that we have been able to retain professionals like Kaston Group to display MakeUpMiser®.
MakeUpMiser® expects to present the full line of cosmetic accessories to international retailers this fall and be on store counters in spring 2010. Retail pricing will be announced shortly.
