Press Release
For Immediate Release
May 16, 2010
Contact: Geoff Ficke
859-567-1609
gficke@msn.com

L’Espoir Product Utilizes Proprietary Herbal Blending Process To Stabilize and Enhance Performance of Rare, Exotic Ingredients

London, England Mr. M.M. Serhan, CEO of Beauty Wonders, Inc. announced today that his Company has contracted the laboratory and filling services of Dallas, TX based cosmetic industry leader CBI Laboratories to assemble the L’Espoir line of highly targeted skin care products.

“We currently are very successful in a number of international markets with a varietal of L’Espoir,” said Mr. Serhan. “However, because of the standards and requirements of the North American market, we felt it was imperative to contract the best lab we could find to produce the product locally. Our managing consultants, Duquesa Marketing, introduced us to CBI and we were more than pleased with their ability to meet our quality control standards. This is not a simple formula to perfect and CBI grasped our needs immediately”.

“We specialize in advanced, complex formulae development and filling logistics”, said Bill Basinski, E.V.P. Senior Chemist and partner in CBI Laboratories. “We work with many international firms and Beauty Wonders presented us with a product that is challenging and exciting. L’Espoir is a bit like a symphony, everything works together so beautifully, but when you simply read the notes they are mysterious”.

L’Espoir will be introduced to North American retailers later in 2010. Duquesa Marketing is coordinating and managing all launch elements including pricing, display, packaging, publicity and branding for Beauty Wonders.

Press Release
For Immediate Release
May 15, 2010
Contact: Geoff Ficke
859-567-1609
gficke@msn.com

Exotic Herbal Blended Products Scheduled for North American Retail Launch in Late 2010

Cincinnati, OH Diana Puppin, owner of dP Design, an award winning Cincinnati, OH based graphics arts design firm announced today that her Company has been retained to create the graphic arts elements essential to the North American introduction of Beauty Wonders, Inc. L’Espoir skin treatment products.

“ Geoff Ficke, of Duquesa Marketing, approached me about a new client of his, Beauty Wonders”, said Ms. Puppin. “He was very excited about this unique product and wanted to create fresh, exciting graphics for the North American launch of their L’Espoir. After experiencing the product, I became as excited as Geoff and Nancy Ficke about L’Espoir and am excited to be providing the creative elements for the redesign of the brand”.

“We were introduced to dP Design by our managing consulting firm, Duquesa Marketing”, said Mr. M.M. Serhan, CEO of London, England based Beauty Wonders, Inc. “We reviewed several portfolios from various creative agencies and chose dP Design based on the quality, creativity and their grasp of what we are trying to achieve in branding L’Espoir”.

Zack Ellebnawi, Beauty Wonders US President, will spearhead the North American launch and work closely with Ms. Puppin to achieve the right balance of mystique and creativity for the redesign of the L’Espoir brand.

dP Design is a graphic arts atelier specializing in crafting and coordinating all visual elements crucial to consumer product success in retail sales venues. The Company works with startups, inventors, entrepreneurs and small and large businesses to address their creative needs.

Press Release
For Immediate Release
May 14, 2010
Contact: Geoff Ficke
859-567-1609
gficke@msn.com

Internationally Sold Skin Care Products to Be Introduced in American Market With new Packaging and Branding

London, England Mr. M.M. Serhan, CEO of London, England based Beauty Wonders, Inc. announced today that his skin care Company has contracted the services of Duquesa Marketing to act as managing marketing and product development consultants for the American launch of their L’Espoir™ brand.

“We recognized that, even though Beauty Wonders products are sold in many international markets very successfully, we needed specific marketing expertise to replicate our success in the American channel, said Mr. Serhan. “We searched extensively for such a firm and are very excited to announce our collaboration with Duquesa Marketing.

Beauty Wonders has created a rarity, a truly distinctive new product that addresses a need that frustrates many consumers”, said Geoff Ficke, President of Florence, KY based Duquesa Marketing. “We are excited to manage the North American launch of L’Espoir with Beauty Wonders President, Zack Ellebnawi, and are eager to make this much needed formula available to retailers and their consumers later this year”.

Beauty Wonders is a brand development firm specializing in herbal, naturally formulated topical skin treatment products. The Company’s products address specific skin and personal care maladies. Beauty Wonders products are sold in numerous countries and enjoy a very loyal consumer following. L’Espoir pricing, USA distribution and launch dates will be announced later this summer.