La Scentsationals™ Engages Kaston Group to Create Retail Store Display Program for Fall-2010 Retail Launch
Tuesday, May 18th, 2010Press Release
For Immediate Release
Contact: Geoff Ficke
859-567-1609
gficke@msn.com
Artisan Crafted Wellness Pillows to Be Sold in Exclusive Limited Distribution Rollout
Moraga, CA Lisa Gillett, President of La Scentsationals Pillows announced today that her design firm has contracted with Dallas, TX based Kaston Group to create and produce store point of purchase display and fixtures for the fall 2010 retail launch of her firm’s products.
“My consulting partners, Duquesa Marketing and I reviewed a number of display houses work product”, said Ms. Gillett. “I was most impressed with Kaston Group and their vast experience in creating fixtures for fine department stores and high fashion product lines. They will be an excellent fit for La Scentsationals”.
“We have used Kaston Group many times before for fine quality luxury goods display programs”, said Nancy Ficke, General Manager of Duquesa Marketing. “They are an excellent vendor for a stunning, artisan crafted line like La Scentsationals that will be sold in limited distribution to only the finest retail stores”.
“Owing to the hand crafting and exotic materials and organics that make La Scentsationals so unique, we are excited to be able to craft a display that fits the character of these beautiful pillows”, said John Steger, President of Kaston Group. “Initial design renderings are themed on mating natural materials and visuals that reflect old world style and pride of work, the type we rarely see today”.
La Scentsationals is a design and concept atelier that specializes in creating and enhancing products with exotic raw materials and organically grown herbs. The Company plans to launch the La Scentsationals line of wellness/aromatherapy pillows in fall 2010.
