Archive for the ‘Marketing Cosmetics’ Category
Wednesday, February 8th, 2012
Duquesa Marketing
www.duquesamarketing.com
Press Release
For Immediate Release
Contact: Geoff Ficke
859-567-1609
gficke@msn.com
Duquesa Marketing Announces Unveiling of Pedi-Protexx Web-Site to Support International Brand Introduction
Pedicure Accessory URL www.Pedi-Protexx.com to Be Launched at Prestigious COSMOPROF Bologna Beauty Industry Expo March 9-13
Florence, KY Geoff Ficke, President of international award winning Consumer Product Development and Branding firm Duquesa Marketing announced today that his firm will unveil the new web-site www.Pedi-Protexx.com on March 8 to coincide with the retail launch of Pedi-Protexx™ at COSMOPROF Bologna, March 9-13.
“Pedi-Protexx™ is an elegantly simple accessory that insures perfect pedicure protection”, said Mr. Ficke. “The product presents a wonderful up-sell opportunity for every salon in the world that offers pedicure services. The design and performance features are novel and we are thrilled to unveil the Pedi-Protexx line and web-site at COSMOPROF Bologna”.
“The URL www.Pedi-Protexx.com will go on-line on Thursday March 8, timed to coincide with the lines unveiling at COSMOPROF”, said Nancy Ficke, General Manager of Duquesa Marketing, managing consultants for the Pedi-Protexx project. “The evolution of this product from idea through concept and prototype to perfected market ready beauty accessory
has been so rewarding for our team”.
We have already begun negotiating with certain distributors for exclusive country rights assignments”, said Alexis Bruning, V.P. of New Product Development for Duquesa Marketing. Interest has been strong and we hope to announce a full slate of distribution relationships for Pedi-Protexx after COSMOPROF”.
Posted in Cosmetics, Launching new products, Marketing, Marketing Consulting, Marketing Cosmetic Accessories, Marketing Cosmetics, Marketing New Products or Ideas, Marketing Product Development, Pedicure Products, Press Releases
Monday, February 6th, 2012
Duquesa Marketing
www.duquesamarketing.com
Press Release
For Immediate Release
Contact: Geoff Ficke
859-567-1609
gficke@msn.com
Dr. Nemi Rx™ Bio-Hydrolyzed Anti-Aging and Under Eye Skin Care to Unveil Website for Retail Launch
www.drnemirx.com Will Be Online March 8 to Support Brand Introduction at COSMOPROF Bologna March 9-12, 2012
Atlanta, GA, USA – Dr. Ajit Nemi, President of Nemi Capital LLC and developer of Dr. Nemi Rx™ Bio-Hydrolyzed Anti-Aging and Under Eye Skin Care, announced that his Company will unveil its new website (www.drnemirx.com) to support the brand’s introduction at the international Beauty retail trade show, COSMOPROF Bologna, the world’s most prestigious Cosmetic Industry trade expo.
“The website has been designed to provide visitors with comprehensive information on the cutting edge science and natural organic elements that have been built into our Medical Aesthetic formulae,” said Dr. Nemi. “The provenance for this regimen is the hundreds of successful treatment applications on patients of my medical practice in Atlanta, GA.”
“Dr. Nemi Rx™ is unusual in the over-hyped, placebo-laden Cosmetic Skin Care field,” said Geoff Ficke, President of Florence, KY based Duquesa Marketing, managing consultants for the Dr. Nemi Rx™ project. “Dr. Nemi developed this regimen specifically to address severe under eye and skin maladies he confronts every day in his practice. These products must work for his patients.”
“The website contains actual imaging results from patients and Focus Group participants which confirm the benefits patients, and now discerning consumers, enjoy when exposed to Dr. Nemi Rx™ Bio-Hydrolyzed Skin Care,” said Dr. Nemi. “We will announce retail pricing at COSMOPROF Bologna and on www.drnemirx.com.
Posted in Cosmetics, Launching new products, Marketing, Marketing Consulting, Marketing Cosmetics, Marketing New Products or Ideas, Marketing Product Development, Marketing Skincare Products, Press Releases, Skincare Product Development, Skincare Product Launches
Monday, February 6th, 2012
Duquesa Marketing
Press Release
For Immediate Release
Contact: Geoff Ficke
859-567-1609
gficke@msn.com
Duquesa Marketing Unveils Medical Aesthetic Skin Care Web-Site to Support Brand Launch at Cosmoprof Bologna
www.DrNemiRx On-Line March 8 As this Bio-Hydrolyzed Anti-Aging and Under Eye Treatment Introduced to International Beauty Trade
Florence, KY, USA Nancy Ficke, General Manager of international award winning Consumer Product consulting group Duquesa Marketing announced today that her firm will unveil their client, Dr. Nemi Rx™, web-site to coincide with the international retail launch of their eponymous line of Medical Aesthetic Skin Care.
“Dr. Nemi Rx has been perfected after testing, research and extensive use to treat and manage serious skin and under eye maladies on hundreds of patients in Dr. Nemi’s Atlanta medical practice”, said Mrs. Ficke. “We are very excited to be Managing Consultants for the Dr. Nemi Rx project. The introduction of this unique Brand to the international retail marketplace at COSMOPROF Bologna is a thrilling opportunity”.
“We created the elements for www.DrNemiRx.com to encapsulate the unique Medical pedigree of this Bio-Hydrolyzed range”, said Alexis Bruning, V.P. of New Product development for Duquesa Marketing. “Dr. Nemi Rx is the opposite of the glitzy packaged department stores brands that are mostly placebos. The range is a marriage of cutting edge science and organic botanicals that really work”.
“We will unveil specific pricing and distribution strategies at COSMOPROF Bologna”, said Mrs. Ficke. “Dr. Nemi Rx will be in limited distribution and pricing will be moderate, as the Doctor wants the line to be affordable to the widest possible clientele”.
Posted in Cosmetics, Launching new products, Marketing Consulting, Marketing Cosmetics, Marketing New Products or Ideas, Marketing Product Development, Marketing Skincare Products, Press Releases, Skincare Product Development, Skincare Product Launches
Saturday, February 4th, 2012
Duquesa Marketing
www.duquesamarketing.com
Press Release
For Immediate Release
Contact: Geoff Ficke
859-567-1609
gficke@msn.com
Dr. Nemi Rx™ Bio-Hydrolyzed Anti-Aging and Under Eye Skin Care Announces International Launch at COSMOPROF Bologna
Medical Aesthetic Formulae to Be Introduced in the American Pavilion Stand B-16 C-15-C Hall 30 March 9-12, 2012
Atlanta, GA, USA – Dr. Ajit Nemi, President of Nemi Capital LLC, announced today the introduction of his Medical Aesthetic Bio-Hydrolyzed Anti-Aging and Under Eye Skin Care range, Dr. Nemi Rx™, at the upcoming international luxury Beauty and Cosmetic Expo at COSMOPROF Bologna, Italy.
“Dr. Nemi Rx™ has been developed for the retail market after considerable testing, research, and treatment applications on hundreds of patients in my Ophthalmology practice in Atlanta,” said Dr. Nemi. “The blending of contemporary science and natural elements has been key to the spectacular results my patients have enjoyed by using these products to care for under-eye puffiness, dark circles, and fine lines and wrinkles while rejuvenating severely damaged and aged skin.”
“The medical provenance of the Dr. Nemi Rx™ range makes the line perfect for the discerning international retail and distributor clientele that attend COSMOPROF Bologna,” said Nancy Ficke, General Manager of Florence, KY based Duquesa Marketing, managing consultants for the Dr. Nemi Rx™ project. “The co-mingling of science and nature’s bounty in these formulae has proven to offer amazing benefits to our study group participants and we are thrilled to put the line on offer.”
“COSMOPROF is the largest, most prestigious Cosmetic and Beauty product trade show in the world,” said Dr. Nemi. “It is a sign of the confidence we have in the benefits this regimen provides that we are launching at this expo. Initial distributor interest has confirmed our confidence.”
Posted in Cosmetics, Launching new products, Marketing Consulting, Marketing Cosmetics, Marketing New Products or Ideas, Marketing Product Development, Marketing Skincare Products, Press Releases, Skincare Product Development, Skincare Product Launches
Thursday, January 12th, 2012
Duquesa Marketing
www.duquesamarketing.com
Press Release
For Immediate Release
January 12, 2012
Contact: Geoff Ficke
859-567-1609
Duquesa Marketing Appoints Defined by Design to Develop Graphic Art for Pedi-Protexx Cosmetic Accessory
Packaging, Display, Branding, Web-Site and Trade Show Visuals To Be Produced to Support International Product Launch in Spring-2012
Florence, KY Nancy Ficke, General Manager of International award winning Branding and Consumer Product Design and Development firm Duquesa Marketing announced today the her group has appointed Melbourne, FL based Defined by Design to create Graphic Art elements for the launch of Cosmetic Accessory Pedi-Protexx.
“As Managing Consultants for the Pedi-Protexx project we reviewed a number of candidates to assist us in creating the visual Branding elements we will need to take the line to market”, said Mrs. Ficke. “We were most impressed by the vision Linda Walding and her firm Defined by Design brought to the project”.
“Dr. Barbara von Mettenheim, founder of BvonM LLC and creator of Pedi-Protexx has crafted a wonderful, simple, elegant solution to a problem that many women experience”, said Alexis Bruning, VP of New Business Development for Duquesa Marketing. “The Graphic Art element for this project is crucial to ultimate success and Defined by Design is proving to be a wise creative choice”.
Duquesa Marketing will be announcing shortly an aggressive launch calendar for the Pedi-Protexx line of Cosmetic Accessories. The Brand will be introduced in an international venue and will enjoy excellent sales promotional support. The Business Plan is for a Spring-2012 roll-out.
Posted in Footwear products, Launching new products, Manufacturing and Production, Marketing, Marketing Consulting, Marketing Cosmetic Accessories, Marketing Cosmetics, Marketing New Products or Ideas, Marketing Product Development, Pedicure Products, Press Releases
Thursday, January 12th, 2012
Duquesa Marketing
www.duquesamarketing.com
Press Release
For Immediate Release
Contact: Geoff Ficke
859-567-1609
Dr. Nemi Rx Appoints dP Design to Create Branding Graphic Art Elements for Spring-2012 Launch
Medical Aesthetic Skin and Under-Eye Therapy Regimen to Be Introduced at Prestigious COSMOPROF Bologna March 9-12, 2012
Atlanta, GA Dr. Ajit Nemi, developer of Dr. Nemi Rx™, announced today the appointment of Cincinnati-based dP Design to create the visual graphic art Branding elements for the March launch of his range of breakthrough Skin and Under-Eye Therapy products. The line will be introduced to the world’s largest International Cosmetic and Beauty trade show, COSMOPROF Bologna.
“After reviewing a host of candidates with Duquesa Marketing, our Managing Consultants, we found it to be an easy decision to contract the services of dP Design,” said Dr. Nemi.
“Diana Puppin’s group has extensive experience and creativity in crafting excellent Branding visuals for high-end fashion products.”
“Dr. Nemi Rx™ presents an interesting creative conundrum,” said Nancy Ficke, General Manager of Florence, KY based Duquesa Marketing. “The treatments he has developed are used in his practice to treat patients. So the Branding must support a luxury, topical Skin Care strategy blended with a serious Medical Aesthetic provenance. This requires a deft graphic touch to achieve our goal.”
“I am thrilled to have been chosen by Dr. Nemi and Duquesa Marketing to manage the creative Branding design elements for the Dr. Nemi Rx™ project,” said Diana Puppin, President
of dP Design. “The international launch of the brand to the most sophisticated beauty merchants in the world simply adds to the luster we need to build into the graphic design package.”
Posted in Launching new products, Marketing Consulting, Marketing Cosmetics, Marketing New Products or Ideas, Marketing Product Development, Marketing Skincare Products, Press Releases, Skincare Product Development, Skincare Product Launches
Wednesday, January 11th, 2012
Press Release
For Immediate Release
January 11, 2012
Contact: Geoff Ficke
859-567-1609
Duquesa Marketing Announces Visual Branding Partner For Launch of Medical Aesthetic Skin Care Line
dP Design to Create Graphic Art and Design for Packaging and Sales Collateral for Spring-2012 Launch of Dr. Nemi Rx™
Florence, KY Nancy Ficke, General Manager of award winning international Branding and Consumer Product Development firm Duquesa Marketing announced today that her
consultancy, acting as Managing Consultants for Dr. Nemi Rx, has engaged the services of Cincinnati-based dP Design to develop graphic art elements for a Spring-2012 launch of this
Medical Aesthetic Skin Care Therapy.
“We manage a lot of high-end, luxury goods projects in jewelry, cosmetics, skin care and fashion”, said Mrs. Ficke. “It is most important that the Branding and visual design elements support the exclusivity we require when entering couture. dP Design always provides us, and our clients with an elegant end-design”.
“Dr. Nemi Rx is a bit unusual in that unlike most Skin Care lines, his is a Medical Aesthetic regimen developed from treatments he uses to care for patients in his practice in Atlanta”, said Alexis Bruning, V.P. of New Product Development for Duquesa Marketing. “Design cues must be upscale and fashionable, but serious as well, to reflect the medical heritage of Dr. Nemi Rx products”.
“We have used dP Design often for fashion projects and have always received excellent creative production”, said Geoff Ficke, President of Duquesa Marketing. “The Dr. Nemi Rx line will be unveiled at the most prestigious Beauty Expo in the world, COSMOPROF Bologna, so we must have the best possible visuals and sales collateral for this sophisticated international buyer”.
Posted in Launching new products, Marketing Consulting, Marketing Cosmetics, Marketing New Products or Ideas, Marketing Product Development, Marketing Skincare Products, Press Releases, Skincare Product Development, Skincare Product Launches
Friday, January 6th, 2012
Press Release
For Immediate Release
January 6, 2012
Contact: Geoff Ficke
859-567-1609
Dr. Nemi Rx™ Bio-Hydrolyzed Skin Care Announces Spring 2012 Introduction at COSMOPROF Bologna
Medical Aesthetic Line to Be Unveiled for International Distribution at World’s Most Prestigious Beauty Product Expo
Atlanta, GA – Dr. Ajit Nemi, President of Nemi Capital LLC, announced today that his firm will unveil its Bio-Hydrolyzed range of highly targeted under-eye and facial skin treatment
products, Dr. Nemi Rx, at COSMOPROF Bologna, March 9-12, 2012. COSMOPROF Bologna is the largest, most prestigious Skin Care, Cosmetic, Perfumery, and Beauty Industry trade show in the world. “We have used the Dr. Nemi Rx skin care line to treat many patients in my medical practice with spectacular results,” said Dr. Nemi. “I am constantly asked: Why don’t you sell these wonderful products to consumers? Well, now we will be making Dr. Nemi Rx available for the first time to an international clientele that understands and appreciates a product that co-mingles cutting edge science with the best natural, organic elements.”
“Dr. Nemi has created his formulations based solely on what has provided his patients the best possible results,” said Nancy Ficke, General Manager of Florence, KY based Duquesa Marketing, Managing Consultants for the Dr. Nemi Rx project. “The premiere platform to launch such a strongly vetted regimen is at COSMOPROF Bologna where the Brand will be presented to the best retailers and distributors in the world.” “Duquesa Marketing is already arranging distributor meetings to discuss exclusive territorial licenses. Pricing and sales promotion will be unveiled at the expo,” said Dr. Nemi. “We will also be unveiling a unique, powerful point-of-purchase demonstration to convey the immediacy of our products performance.”
Posted in Cosmetics, Launching new products, Marketing Consulting, Marketing Cosmetic Accessories, Marketing Cosmetics, Marketing New Products or Ideas, Marketing Product Development, Marketing Skincare Products, Press Releases, Skincare Product Development, Skincare Product Launches
Saturday, December 31st, 2011
Duquesa Marketing
www.duquesamarketing.com
Press Release
For Immediate Release
December 31, 2011
Contact: Geoff Ficke
859-567-1609
gficke@msn.com
3 Sisters Restorasis® Announces Appointment of Mumbai-Based Market Makers to Manage Asian Launch
Medical Aesthetic Skin Care Range to Begin Distribution in India, Bangladesh, Sri Lanka and Nepal in 2012
Florence, KY Nancy Ficke, General Manager of award winning international Consumer Product Development, Marketing and Branding Consulting group
Duquesa Marketing announced today that her firm has engaged the services of Mumbai, India-based Market Makers to co-ordinate all distribution elements for
the 2012 launch of 3 Sisters Restorasis in southern Asia.
“Acting as Managing Consultants for 3 Sisters Restorasis we launched the brand at the recent COSMOPROF Hong Kong cosmetic expo”, said Mrs. Ficke. “Because of the Medical
Aesthetic provenance of the product, there was unusual interest from agents and distributors from every country in the hyper-sophisticated Asian skin care market. Market Makers particularly impressed us with their disciplined, experienced approach”.
“The Indian market for upscale treatment brands that are supported with science and technology has grown exponentially”, said Rajesh Iyer, Principal of Market Makers. “We were very excited by 3 Sisters Restorasis on every level and felt it was the breakthrough Skin Care Brand we reviewed at COSMOPROF Hong Kong”.
“Penetrating markets like India requires special knowledge and relationships”, said Dr. Jeanne O’Connell, Developer and Founder of 3 Sisters Restorasis. “We discussed distribution options on many levels but settling on Market Makers as our guide in these countries was an easily made choice. We look forward to a strong 2012 launch under their astute guidance”.
Posted in Cosmetics, Marketing Consulting, Marketing Cosmetics, Marketing Product Development, Press Releases, Skincare Product Development, Skincare Product Launches
Saturday, December 31st, 2011
Duquesa Marketing
www.duquesamarketing.com
Press Release
For Immediate Release
December 31, 2011
Contact: Geoff Ficke
859-567-1609
Duquesa Marketing Announces Appointment of Mumbai Agent to Co-ordinate Skin Care Client’s Asian Launch
3 Sisters Restorasis® Hydro-BioMimetic Skin Care Regimen to Be Introduced by Market Makers to India, Sri Lanka and Bangladesh
Florence, KY Alexis Bruning, V.P. of Product Development for award winning international Branding and Consumer Product Marketing Consulting group
Duquesa marketing announced today that her firm has teamed with Mumbai, India based Market Makers to co-ordinate the 2012 launch of 3 Sisters Restorasis in the
key south Asian markets of India, Bangladesh, Sri Lanka and Nepal.
“The logistics and bureaucracy that must be negotiated to successfully distribute luxury skin care products in some Asian markets requires someone to be in-country
looking out for our clients interest at all times”, said Mrs. Bruning. “Rajesh Iyer and his Market Makers group have great experience in pioneering and growing luxuryproducts and we are excited to announce this collaboration”.
“We met the Duquesa Marketing and 3 Sisters Restorasis group at COSMOPROF Hong Kong last month”, said Rajesh Iyer, Principal of Market Makers. “Market
Makers was specifically searching for an upscale Skin Care brand with strong science and clinical support, an exciting marketing strategy and a unique
proprietary technology, all of which Restorasis possesses in great abundance”.
“We reviewed all distribution options for India most carefully with our managing consultants Duquesa Marketing“, said Dr. Jeanne O’Connell founder of the famous Frederick,
MD based Sylvana Institute and developer of 3 Sisters Restorasis. ‘The decision to utilize Market Makers to pioneer our technology in these key markets became
much easier after we weighed the many options we had at hand”.
Posted in Cosmetics, Launching new products, Marketing Cosmetics, Marketing New Products or Ideas, Marketing Product Development, Marketing Skincare Products, Press Releases, Skincare Product Launches
|
|
|
|
